Search love 2012
SearchLove London 2012
The SearchLove SEO online marketing conference in UK is an exciting fair which attracts hundreds of people get together to share their ideas about SEO. No doubt, this is a great opportunity to advance skills.
LinkBuilding Specialist can’t miss this fair. It took place on Monday 29th & Tuesday 30th October 2012. Two days full of inspiring international SEO speakers and a packed house with hundreds of enthusiastic minds. Below is a brief introduction to some classic presentations.
Can’t Buy Me Love
By Rank Fishkin, the founder of SEOmoz. Personally, it’s my favorite. The presentation is about love, so how do you define true love? True love lasts forever and can’t be bought. Why can’t marketing be more about love. The main question is how to earn customer love? For example , get more traffics, attention, purchase and loyalty from customers. Just like the title said , loyalty from the customer can’t be bought ,you have to work hard for it.
The future of Small Business SEO
Guy Levine put up his ideas which is useful for beginners of business. Guy Levine showed that good SEO results are not only possible for big brand with a lot money but also had a good result for clients with a budget of $1,500 per month.
The fact is that customers are often running small businesses, they want you to be their developer and promote their products. The entrepreneurs must find a clever way to attract the attention of users. It can be the forum on the internet, a funny introduction video on YouTube.
The Building Blocks of Great Video
Phil Nottingham- SEO consultant. He starts the presentation with a real case of Kurtz&Blum. After that he put up two brainstorms , where does video fit in the world of SEO, Video= Great Content ? how does marketers see video? These are interesting questions.
The Need to Know of Local SEO
Presented by David Mihm. Figures tell the truth, 50% of all mobile searches are local, for desktops that 30% of the queries involve local search. Local search is becoming increasingly important in the results of Google.
Marketing Hacks
Mat Clayton told about the startup of his company Mixcloud and how to build the community for the company. What role social media played in his company. You should know which is more appeal to your customer and which is not.
I have to stop from here and give you more space to think.
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